Success acts like a magnet for others
Far-sighted individuals with entrepreneurial flair position themselves successfully among national and international competitors. Capable, highly trained employees contribute in the form of high productivity, commitment and know-how. Highly skilled expats come to the Basel area – and stay longer than planned. Highly motivated workers commuting from France and Germany are an integral part of the local economy. The Basel region is cosmopolitan in nature.
Expats and cross-border commutersInternational appeal
Some 36,000 highly qualified foreigners live in the two Basel cantons. The dynamic business environment is a magnet for talented, ambitious individuals. Expats living in the two cantons are highly networked and enjoy living there: 70% of expats have lived here for more than three years and 45% for more than seven. The English language has a key role in business. The employment market in the neighbouring countries of France and Germany is also significant for the canton of Basel-Landschaft: cross-border commuters from France and Germany make up around 10% of the total workforce. The Basel economic area is cosmopolitan and multicultural.
Qualified employeesHighly skilled people at every level
The canton of Basel-Landschaft boasts a workforce with an exceptional mix of skills and grades, thanks to an outstanding educational and vocational system that combines schooling with apprenticeships, and theory with on-the-job training. Co-sponsored by the canton, the University of Basel ranks among the 100 top universities in the world. The Fachhochschule Nordwestschweiz (University of Applied Sciences and Arts Northwestern Switzerland) is practice-oriented and market-focused. Numerous companies offer apprenticeships, a special case in point being Muttenz-based "aprentas" – a training association sponsored jointly by Novartis, Syngenta and BASF. In collaboration with other companies, they provide their students with basic and technical training.
Business-oriented vocational trainingFit for business
The canton of Basel-Landschaft needs to know whether there are enough qualified and specialised workers to meet the needs of business. Do we have the right mix of professionals and do these individuals have the right qualifications to meet future requirements? A survey of companies, educational institutions, associations and stakeholders conducted every few years aims to establish the future economic needs of the Basel area, enabling the canton to promote and create appropriate vocational training programmes and enhance the appeal of the location.